Luca Napolitano, head of Emea Fiat, Lancia & Abarth brands together with Roberto Giolito, head of Emea FCA Heritage, today celebrated the 40th anniversary of the Fiat Panda, telling with a video conveyed through Fiat's social channels (https: // www. youtube.com/watch?v=egyWtWn2SMI&feature=youtu.be) how this iconic model has always been the car for all occasions.
'' With this video we want to go back in time a bit, to discover together why Panda has been defined as the car with '' intelligent solutions - explained Napolitano - from generation to generation the city car of the Fiat brand has always been able to amaze. with original elements, conceived and designed to improve life on board, in a perfect balance between form and function ''.
Look at the photos
Look at the photos
Panda, for 40 years the answer to every need
Napolitano recalled in this regard how “the modular seats, the tailgate and the flat loading surface are just some of the solutions that have made the Panda a great success.
A success in every sense: today the Fiat Panda is the best-selling car in Italy and, in Europe, it competes with the 500 for leadership in the small town segment.
We often say that Panda is the functional icon of our range, the most rational, most accessible and democratic car of Fiat and today we will understand better why ''.
Over the years, the Panda has earned the nickname of a car for all occasions.
This is thanks to its versatile and very functional character that has made it suitable for the most varied uses and the most diverse adventures.
Its customers are well aware of this and for forty years have continued to choose it for compactness, personality, accessibility, economy and fun.
Many advantages enclosed in a small box with a square line.
'' Space, compactness, personality, versatility, economy, fun and functionality are the characteristics that people look for in a car and Panda encompasses them all - says Giolito - because Panda is an archetype, an ideal model to refer to when speaking of practicality and freedom of use.
Let's think about the internal space: it is '' full of emptiness ''.
It is a space to be filled as you wish.
The open compartment, for example, on the dashboard of the current Panda, is ingenious.
It is as complex from a design point of view as it is very simple to use.
And what about its glazing: it allows a continuous 360-degree view, and this thanks to another intelligent solution: the third light.
Today there is a lot of talk about autonomous driving, and the Panda blind spot monitor has been offering it for some time, only it is analogue.
Speaking of today's smart solutions, it should be remembered that Panda was the first city car with emergency braking, the first to mount the Cradle - the smartphone holder - with Waze navigation integrated into the Panda UConnect App which made it even more social and multimedia the car.
And again, the latest innovation is the D-Fence pack by Mopar launched last May: consisting of a high-performance passenger compartment filter, air purifier and UV lamp, it allows you to sanitize the interior of the car, eliminating up to 99% of bacteria.
And how can we forget that Panda is the first small town to become a mobile hotspot, thanks to the integrated Wi-Fi by Wind, which guarantees connectivity to all passengers.
This explains the magic of Panda - reads the FCA note - is being a contemporary car, capable of keeping up with the times, from generation to generation.
A car that has given freedom of movement to the whole family, which has never lost the will to surprise and which today also comes in the Panda Easy Hybrid version, becoming the most accessible hybrid on the market.
The new model, in fact, offers all the advantages of an efficient, compact, light and accessible hybrid engine.
In short, the best solution for a city car, consistent with the Fiat approach which, in its first 120 years of history, has always been a pioneer in technology and an innovator in mobility and is now increasingly sustainable.