The New 500 also comes with the tricolor grille.
It was taken down by the president of FCA, John Elkann, and Olivier Francois, head of the Fiat brand, presenting it as a world premiere at the Agnelli art gallery.
An invitation not to let your guard down.
"It is only the beginning of the new era. It was important to do this event. We must be able to maintain physicality", said John Elkann, president of FCA in a brief interview with the president of the Piedmont Region, Alberto Cirio, presenting the world premiere the New 500 3 + 1 and the entire range of the New 500 at the Lingotto in Turin.
Also in the room his wife Lavinia and their children Leone and Vita.
"We wanted to give a strong demonstration of concreteness in this difficult period we are experiencing, showing that we are carrying on the projects and commitments we have made".
"Today you saw a product that is manufactured here in Turin. And we are at the Lingotto where there is this important project to give it a future in a key linked to the moment we are living: it will be the highest and most important suspended park. A project which is part of the more general one of the 500 "
"The 500 electric is an answer to those who say that we do not invest in Italy. We are investing over 5 billion in the future of Italy".
This was stated by Olivier Francois president of Fiat Brand, presenting the New 500 3 + 1 and the entire range of the New 500 at the Lingotto in Turin as a world premiere.
"I also want to dispel prejudices about the Intesa loan with Sace guarantee: it is giving oxygen to induced businesses. It is not a gift but a loan to be repaid in 3 years. Thanks to the 500 electric - he continued - we are back to full operation of Mirafiori and we are planning the 'entry of new resources ".
Barbieri stressed the sustainability of the plant.
The new electric 500 will cost without scrapping from 19,900 euros for the Entry to 23,709 euros for the Mid to 25,200 euros for the High.
There are three versions of the range: Action, Passion and Icon, with 3 different missions.