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Facebook and Ray-Ban have announced smart glasses for photo stories

The glasses, called Ray-Ban Stories, allow you to shoot 30-second videos - and quickly share a long list of apps.

In addition, you can listen to music and make phone calls.

And what is the price?

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Yinon Ben Shoshan

Thursday, 09 September 2021, 19:41 Updated: 20:24

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Ray-Ban Stories (Facebook)

Will they succeed where Google failed?

Facebook and EssilorLuxottica, the company behind the Ray-Ban brand, announced tonight (Thursday) Ray-Ban Stories - smart sunglasses that can be used to take videos and share quickly - and without hands.

The glasses are available for purchase for $ 299 in 6 countries, including the United States, Canada and the United Kingdom.

Ray-Ban Stories can shoot short 30-second videos using the shutter button or using a voice command on Facebook Assistant - you can just say "Hey Facebook, take a video".

In addition, the glasses are equipped with three speakers and microphones that allow you to talk on the phone or listen to music without headphones.

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(Photo: Facebook)

Alongside this, the glasses connect to a new app - Facebook View - that allows everyone to document their point of view from the glasses, and share photos and videos captured on the lens.

The app is available for download on iOS and Android, and allows you to edit content and export it to a variety of applications, including: Facebook, Instagram, WhatsApp, Messenger, Twitter, Tiktok, Snapshot and more.

The new glasses will be available in 20 different models, including iconic models identified with Ray-Ban, as well as a selection of colors and lens types.

"The smart glasses were developed with the aim of being comfortable and easy to wear, and therefore weigh only five grams more than regular Ray-Ban glasses," they said on Facebook.

The glasses also come with an attached charging case that will allow them to be worn throughout the day, and a full battery will suffice for use for up to three consecutive days.

(Photo: Facebook)

The company also promises privacy

In 2015, Google was forced to withdraw from the Project Glass project - an attempt to put the smartphone in glasses - due to concerns about privacy. Now, Facebook is entering the same slot that Google ran away from and ensuring that LEDs will turn on to let the environment know when a person is taking a picture or video, and there is also a switch to turn off the camera and microphone.

Also, the glasses can only be associated with one user at a time - so if a person loses their smart glasses, and another person tries to associate those glasses with a new account, all data stored on the glasses will be automatically deleted. Alongside this, the company has formulated guidelines for the responsible use of glasses, and continues to consult with academic and civic experts throughout the development process.

The first generation of smart glasses provides a glimpse into the future where technological products upgrade everyday life, rather than trying to distract from them.

Facebook Reality Labs continues to develop tools that will help people feel more connected, using augmented reality (AR / VR) technologies that will allow them to transcend physical distance and be socially present with each other, anywhere, anytime.

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