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EcoCann: The app that makes an order for medical cannabis users

The internet has given many access to medical information and communities where answers can be obtained.

However, the community of medical cannabis users and license applicants has special needs, which the EcoCann app and community are trying to meet

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• Cannabis

Walla!

technology

Monday, 25 October 2021, 12:23 Updated: 12:32

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(Photo: ShutterStock)

One of the great things about the internet is the accessibility of information at your fingertips. Not always entirely from a qualified source, and doctors in general do not recommend self-diagnosis - but the beauty of the current era and everyone experiencing it once, the ability to obtain qualified medical information on a symptom or even consult a doctor in a forum has become easier than ever.

A specific community that has a lot of questions and concerns, is the community of medical cannabis users. There are over 100,000 licensed medical cannabis users in Israel, and this is a community with very specific needs. To this end, the EcoCann app has been set up, which also provides qualified information to anyone who is in the process of obtaining a medical cannabis license, is interested in obtaining or already holds a license and needs advice on how to adjust the dosage for his or her personal medical case. EcoCann is also a meeting place for users, breeders, doctors and therapists, and makes order in a field that is relatively hacked, and sometimes suffers from problematic stigma.

In Israel, for better or worse, the issue of medical cannabis is mostly regulated by the Medical Cannabis Unit of the Ministry of Health, or YKR for short, which is the one that issues most licenses, and is also responsible for growers, marketers and regulators. !

"There is a huge growth in the number of licenses issued in 2021, as well as a very large number of users. The local manufacturers are trying to meet the need and there are also imports to Israel."

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Meeting place for users, breeders, doctors and therapists (Photo: screenshot)

"There are a lot of people who treat cannabis as something they consume for leisure, but it is issued for medical reasons. The contraindications are defined by the unit's procedure, which defines a closed list of causes - epilepsy for example, is possible, but asthma for example, no. "Other treatments have not helped for a year, and only then will they issue you (of course accompanied by testimony from a treating psychiatrist)," he explains.

"The problem is that there is no one to turn to, and we need to get answers from competent sources."

This is where EcoCann comes into the picture.

The app staffs doctors in virtual "treatment rooms," answering questions from medical cannabis users or those in the process, such as how to choose the right and appropriate dosage?

What to expect when using?

How to get a license and more.

Virtual "treatment rooms" (Photo: EcoCann)

Like other medical disciplines, such as pain, medical cannabis use has a variety of treatment approaches, and different professionals - from therapists, through nurses, pharmacists to doctors, with EcoCann being a professional knowledge center for patients, who can also consult and ask questions and choose the appropriate approach. to them.

It is important to note that at present, only doctors and other professionals are defined in the app as "experts", while the rest are defined as users.

The use of the app is anonymous, but the questions are filtered, to avoid a situation where the app is abused.

EcoCann, which is part of the Medicane Group, was probably not established as a charity.

The company operates not only in Israel, but also in North America - where the cannabis market is also defined for leisure and life-enhancing uses.

For example, in Canada, you can buy CBD products off the shelf, while in Israel they are regulated products.

EcoCann app (Photo: EcoCann)

The company's business model is based on the sale of advertising space, only in certain forums and non-critical groups in the app, along with the creation of business pages for distributors (dispensers) in North America that can contact customers in the app.

Amichai Gross points out that those in the United States and Canada lack such a shell for those involved in the field, and this is a gap that the company wants to fill.

In addition, the company plans to operate in the field of research, as part of the Belong Life platform, which is a technology platform that operates social networks in the field of ghosts based on surgery using artificial intelligence to extract advanced insights.

The conversations in the app are analyzed after the innocence of the information (so that it cannot be identified), and are divided according to areas of interest, which is something that is valuable to companies in the field of cannabis, pharmaceutical companies and more.

"Our goal is to be a global platform for cannabis users," concludes EcoCann CEO.

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