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SKYWELL: All the details about the new Chinese on the market

Kadouri Group enters the field of car import for the first time, and launches the ET5 of the Chinese car brand SKYWELL in Israel.

All the details about the model, the differentiation from other brands and the future to come

Tags

• electric car

• electric car

• Crossover

Joel Schwartz

Wednesday, 27 October 2021, 08:12 Updated: 08:34

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A little over two weeks ago, we introduced you to SKYWELL, a new Chinese electric brand in Israel and in fact in the world as well.

Yesterday, the brand was launched in Israel at an event that symbolizes the first activity of a new brand in Israel, a new model in Israel and a new car importer in Israel.

In order not to repeat the previous coverage, we will complete the details as the specifications and price, and we will add new ones that shed light on the whole event.

Soon we will also bring our impressions from a test we conducted for the new model.

More on Walla!

SKYWELL The technical details of the new competitor in the market

To the full article

Beginning of activity in the world

Skywell's transportation arm began in China in 2015 in the commercial and bus sector.

The first passenger model to arrive in Israel is the ET5, which was launched at the end of 2020 and marketed in China starting in April this year.

The first global activity began in May with the launch of the model in Germany, during September in North America, and in a week in Italy.

Israel is among the first countries to accept the model outside of China.

The pioneer of the manufacturer is a large crossover (Photo: Amit Agronov)

Model name and brand

The name in Israel is ET5, but it is sold around the world under various names.

In China and elsewhere the name was recently changed to EV6, and in Germany it is called Beo.

By the way, in some places the brand name is also different, and in Germany the brand is called Elaris, in other places the model is marketed under Skywell's parent company called Skyworth.

As mentioned, you can find its technical details and dimensions here, but the main things are external dimensions such as the Skoda Kodiak, 204 hp and a declared range of 520 km.

Prices and finish levels

The new model will be offered in Israel in 3 trim levels: 'Comfort' for NIS 175,000 and will include a projected dashboard measuring 12.3 inches, a multimedia system in Hebrew measuring 12.8 inches with navigation and entertainment applications, front seats with electric operation with a rest position that includes a footrest, lighting LED and laser, split climate control with openings at the rear, smart key, leather-like upholstery, 220V socket, lightweight 19-inch rims, electric operation for the trunk door, including opening with foot gestures and more.

The 'luxury' finish level will cost NIS 185,000 and will add an open panoramic roof window with the option of shading, and wireless charging for cellphones. The price of the model at the 'premium' level will be NIS 190,000 and will be upgraded with genuine leather upholstery and a set of peripheral cameras.

The safety equipment at all levels of finish is the same and includes automatic emergency braking, deviation correction, adaptive cruise control including assistance with traffic jams and a parking assistant. The model has not yet been tested in any crash tests in Europe, USAIn or in Asia.

Well equipped, also in the entry version (Photo: Tomer Feder)

Charging stations and routine treatment

Prices do not include a charging station, so they are slightly cheaper than those of the competitors, although still high compared to those that were expected from a Chinese brand trying to penetrate a market where manufacturers like Hyundai, Skoda and even Tesla have already established themselves well.

According to the importer, the assumption is that many of the customers already have a position, and that the private infrastructure of each buyer is different and changes the cost price of each position.

For a customer who does not have his own position, they will be able to help connect with any of the various providers that exist.

On the other hand, the price includes all the treatments required in the first 4 years up to 120,000 km. The model has a full 5-year warranty or 150,000 km "from meet to meet", and a warranty for 8 years or 150,000 km on the battery.

Differentiation

According to Maoz Almagor, former director of the Cadillac division in Israel, and director of the new brand, the goal is to create a premium service experience.

"It's not a premium brand, and it does not compete with them," says Almagor, "but I want to produce this experience for Skywell's customer as well. Therefore, we will offer a personal service manager for each customer, transportation and replacement vehicle services, 24/7 concierge service (ticket booking For shows, restaurants, etc.), a customer club, etc. All of these are not new in the automotive world, but new in this world. "

New importer

The import franchise was handed over to the Kadouri Group, one of the oldest and largest players in the field of spare parts in Israel, whose activities in the field began in 1948.

Today the group includes the spare parts empire 'Hamager', operates the leasing company 'OTO' and is also active in real estate and logistics. This is the first time that 'Kadouri' has become an importer of a car brand.

Currently its center is located in the old industrial area of ​​Rishon Lezion, and includes There are executive offices, a showroom, a central garage, a trade-in department and a bonded and dedicated site, with the goal of expanding with a few more service and sales centers nationwide, and soon to begin construction of a 'ball tower' to be built on Locksmith Street in Tel Aviv (near Kia Tower).

The market is starting to crowd and finding its own place will be a difficult task (Photo: Amit Agronov)

More models

The brand currently produces one passenger model independently (and more buses, trucks and commercial vehicles sold only in China).

During the year it will introduce two more new models.

These are expected to pass European standards and also reach us.

The first is a smaller crossover than the ET5, the second is a slightly larger crossover with 7 seats.

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