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Xiaomi instead of Samsung: Russians are increasingly buying Chinese smartphones

2022-06-29T14:50:50.665Z


Mobile phones made in China are booming in Russia - they fill the gap left by companies like Apple and Samsung. They withdrew from the country after Russia attacked Ukraine.


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Presentation of the Xiaomi Mi9 in Beijing 2019

Photo: Jason Lee / REUTERS

After the start of the Russian invasion of Ukraine, many Western electrical companies quickly withdrew from Russia.

For a long time it was speculated whether smartphones would be scarce in Russia.

In the meantime, the Russian market is apparently orientated towards the East.

This is shown by figures published by the Russian electronics retailer M.Video-Eldorado.

According to a statement, the market share of Chinese smartphone companies has increased steadily in recent months: from 50 percent in the first quarter of 2022 to 60 percent in April and 70 percent in June this year.

The best-selling smartphone on the Russian market is a model from Xiaomi, the press release continues.

Behind in popularity is Samsung, then Realme, Apple and Poco – two western and two other Chinese brands.

The fact that Samsung and Apple are still on this list despite the months of delivery stops that have now lasted for months can be explained by the remaining stocks of the corresponding devices at electronics retailers.

These will soon be exhausted.

The range of Chinese mobile phones is gradually being expanded.

"Now there are about 500 positions of smartphones from Chinese companies in our networks to choose from, which is about 10 percent more than a year ago," explains M.Video Eldorado spokesman Nikita Tikhvinsky.

M.Video continues to state that the average smartphone price has fallen by four percent in the past three months.

This could also be due to the fact that people in Russia are resorting to cheaper models in view of the tense economic situation.

mgo/Reuters

Source: spiegel

All tech articles on 2022-06-29

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