VW boss with power word?
Audi will probably have to stop the "Artemis" flagship project
Created: 12/13/2022 12:57 p.m
By: Dominik Jahn
Audi CEO Markus Duesmann launched the “Artemis” project.
© dpa/Daniel Kalker
One of the big flagship projects at Audi will probably be discontinued.
VW boss Blume is said to have deleted "Artemis" with a word of power.
Not the first thing that the parent company deletes from Ingolstadt.
Now it's over at Audi.
The automobile manufacturer from Ingolstadt pulls the ripcord on its former flagship project "Artemis".
reported, there have recently been reports that the electronics of the Q6 e-tron model are on strike and that there are delivery problems. Now the ongoing software problems have meant that VW boss Oliver Blume has spoken a word of power.
Statements about a possible end for Audi in the energy crisis have recently caused discussions.
there was a statement about the bankruptcy statements and the consequences.
VW boss cancels Audi project "Artemis"
As reported by the "Handelsblatt" and the "Automobilwoche" (article behind the payment barrier), the new VW boss Oliver Blume has stopped the development of a fully automated electric sedan by the subsidiary Audi.
July 16, 1909, Zwickau
With reference to the Automobilwoche, the German-language online magazine for topics from information technology, science, technology and electric vehicles "golem.de" writes that the previously planned Artemis models have so far come as Landjet and Landyacht without the planned VW.OS 2.0 software.
The market launch of the vehicle, originally planned for 2024, was last postponed to 2027.
Car manufacturer Audi with a difficult future in the VW group
The fact that Audi has a difficult future in the VW Group was already evident in 2019, as
A March 2019 austerity plan was intended to cut spending, and an agreed job cut was part of it.
BYD Company Limited (BYD)
BYD is the world's largest producer of accumulators, primarily for mobile phones.
The Chinese company is considered a conglomerate.
The BYD subsidiary, BYD-Auto, is one of the largest automobile manufacturers in China.
In 2010, the US business magazine Bloomberg Businessweek voted the group the most powerful technology company in the world.
And things are not going as hoped for Audi in the important car market in China either.
BYD becomes the best-selling car brand there.
It is particularly piquant that the Chinese company has only been building cars since 2003 – and exclusively electric cars.
An area in which things are obviously not going well for the Ingolstadt team.
Software problems cause delays
The reason for the delays in the Artemis project is given in the Golem report, with reference to the two specialist magazines, to problems at the software subsidiary Cariad.
According to the article, the vehicle should
“have self-driving functions according to Level 4, which has so far only been offered by Mercedes-Benz for automated parking”
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However, the “Automobilwoche” reports that Audi does not have to give up “entire responsibility for autonomous driving” within the group.
However, there will still be a delay for autonomously driving models.
The company is still aiming for “the second half of the decade”.
Instead of Audi, Volkswagen Commercial Vehicles will initially get the software for autonomously driving cars from Cariad.