Expoagro
is synonymous with agricultural production and
Ford
is a fundamental player in the Argentine countryside.
For this reason, and as they are part of the productive engine of the country in daily life,
the Ovalo is once again at the open-air rural mega-exhibition of San Nicolás with an imposing stand
: the great novelties of its range, an extreme track to put to test the exponents of the Strong Race and previews of what is coming for the local market;
For example,
you can meet Ford's first 100% electric SUV, the Mustang Mach-E.
But
another of the big stars of the show is the New Ranger Raptor, the most extreme version of the iconic pickup that was presented this summer, it has a twin-turbo V6 engine with 397 hp and 583 Nm of torque.
It is the seventeenth consecutive year that Ford Argentina is an official sponsor of Expoagro
.
Its stand is actually two: a more formal one where the models are on display, and another more radical, since in the Off-Road Campus the professional pilots of the brand show precisely the off-road capacity of the representatives of the Strong Race: the
Ranger, the F-150 and the Maverick
, along with the
Bronco
SUV , another of the powerful models in the Ford range.
The new Ranger Raptor, at the Ford stand at Expoagro.
“For us it is very important to continue building that relationship with the field.
Today Argentina is a very important market for Ford worldwide
.
We are pouring investments and working hard to continue and accompany the evolution of our clients and the field in Argentina”, affirmed
Sebastián Trotta, Director of Marketing and Sales of Ford Argentina
.
Ford news at Expoagro 2023
The Ranger Raptor
, the most powerful midsize pickup on the market that is developed by Ford Performance,
gets a lot of attention from visitors
.
And it appears in a celebratory context for the brand, which is undergoing a strong investment process in the General Pacheco plant with two focuses: the new Ranger and engine production that will begin in 2024.
The Mustang MachE, one of the novelties.
“
The Pacheco plant is in the midst of an important transformation
, since it is being modernized in its entirety.
We are talking about
an investment of 660 million dollars, also destined to the engine plant
, to continue having the best product on the market with the Ranger”, explained Trotta.
Ford's new E-Transit at Expoagro.
Among commercial vehicles, also closely related to rural work,
the 2023 Transit line opens at Expoagro
, with the addition of more differential elements.
The new Minibus and Van versions that incorporate a new engine and will offer the option of automatic transmission for the first time are on display.
And also an electric version.
In this context, Sebastián Trotta also expanded that at Expoagro they are sharing "the landing" in the country "of the Ford Pro brand, a global division of Ford that is specifically dedicated to providing solutions for small, medium and large companies that have logistic needs”.
Ford drivers offer fun and safety.
The electrification of Ford at Expopagro
In addition to the portfolio of hybrid models already marketed in the country, including the Kuga Hybrid and the F-150 Hybrid, Ford shows its first electric vehicle at the San Nicolás racetrack exhibition, which will also arrive in Argentina: the Mustang
Mach- E, the SUV derived from the iconic American sports car
.
The Raptor taken to the extreme at the Off-Road Campus.
Produced in Mexico, in the first year of manufacture it reached 150,000 units and the success it has in the United States is such that it could rise to 600,000 in 2023. A true success that, according to the brand's plans in Argentina , will be on the streets of our country in no time.
"This year we are launching the Hybrid Maverick, fully electric vehicles such as the Transit, and within the Mustang brand we will have the first 100% electric SUV, the Mach-E, all present at Expoagro," Trotta anticipated.
The Ford E-Transit, the 100% electric version of the best-selling commercial vehicle in Europe and the United States, arrives to offer customers a zero-emissions option and thus meet the needs of their operations and businesses.
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