BeReal (Photo: Walla! Technology, Yinon Ben Shoshan)
BeReal, the social network that brands itself as "an authentic alternative to today's social networks," was named iPhone App of the Year for 2022, but since then the buzz around the app (which allows you to upload only one photo a day) has faded. Now, according to a report by TechCrunch, the French company is unveiling a new service, RealChat, making it another messaging platform, like the big companies.
"The function is one of the most sought-after," BeReal said. According to the publication, the message will only be sent to the user if among members of the platform. In addition, unlike Facebook and Instagram - in order for a message to be deleted, both parties need to take the action, so deleting a message unilaterally will not remove the information from the conversation with the other party. As of early 2023, the French social network has 20 million daily active users.
BeReal, as the name suggests, focuses on connecting genuinely and authentically with your friends, and is designed to help people stay away from the busy updates of popular social networks. What's special about the app? Once a day, users receive a startling notification to the device, with two yellow exclamation marks (in emoji), asking them to update their followers on what they are doing right now – and they only have 2 minutes to share their documentation.
Documentation is done with the front and rear cameras, so you see not only what people are doing, but also where they are, and the time limit limits the user's ability to direct and edit photos, and keep things more authentic.