How phenomenon Taylor Swift's concert tour is boosting Australia's economy. Hotel nights, plane tickets...
Beyond the derivative products that fans are snapping up, the American superstar's "The Eras Tour" is causing economic benefits amounting to several hundred million dollars on the continent. In Sydney's Olympic district, the area around Sydney's Accor Stadium is generally deserted outside of match or concert days. Thousands of ‘Swifties’, the name given to fans of American singer Taylor Swift, have been flocking there to snap up products derived from her sixth world tour.