MPs want to remove all advertising after 20 p.m. on France televisions' antennas and platform.
Advertisers have never been solicited on issues related to advertising, says the director general of the Union des marques. Report "far from the reality of advertisers' practice," says Jean-Luc Chetrit. "Sponsorship between 20p.m and midnight on France Télévisions represents less than 5 minutes, or 2% of airtime each day," he adds.