Large-scale distribution dominates wine sales but marks -3.3% in volume in 2023. Cerasuolo rosé from Abruzzo with +19%; the Sicilian Grillo with +12.2%; Pecorino, produced in the Marche and Abruzzi, with -12%.

Lugana produced in Lombardy and Veneto with +9.5%; Ribolla from Friuli Venezia Giulia with +8.0%. Prosecco (sparkling wine and sparkling wine) with over 43 million litres, -1.5% on the previous year.