France Télévisions is preparing its weapons in advance. After TF 1 in December, M 6 unveiled its new free platform this week.
M6+ must embody the "acceleration" of the broadcaster in a market that has become the new battlefield for the channels. The ambitions displayed by the Six are great. Intending to ultimately inject 100 million euros per year into its service, the broadcaster hopes to double consumption. To achieve this, it promises twice as much content as before.