Aitana Lopez has more than 300,000 followers on Instagram. The young woman was entirely created by artificial intelligence (AI) This is the fruit of the imagination of the Spanish advertising agency The Clueless.
AI-generated influencers could soon see the light of day in France. The Parisian agency AD Crew is already developing a similar artificial intelligence project. “I see it as something complementary. Because we will never be able to put real human emotions on an AI, at least not right away,” assures Maud Lejeune, director of AD Crew.