A makeup artist's 7 tips for an untransferable Taylor Swift-style red. Patrick Lorentz, Estée Lauder make-up artist, guides us to ensure (very) long-lasting wear for our lipsticks.

He recommends hydrating them well with a balm or oil, at the start of your routine. The expert also recommends turning to non-transferable lipsticks, those called “matte liquids” These reds that suit all skin tones.