Shai Keenan won the battle for mayor with a majority of 43% against much lower results for his opponents, including the incumbent mayor Motti Sasson, who finished a 30-year term as mayor of the municipality. Shai Keinan's campaign was managed last year by the strategic consultant Haim Greidinger, who has gained a significant reputation in the field of crisis management and campaigns.
In a conversation with Walla, he talks about the long campaign that lasted over a year and explains that the professional team was clear from the beginning that Holon was ripe for a transformation.