Daisy is the iPhone crushing robot developed by Apple. Based in Breda in Holland, its mission is to optimize the recovery of vital materials.
It pulverizes an iPhone in less than 18 seconds, noisily, before distributing its constituent materials into separate bins which will ultimately feed traditional recycling channels. All the iPhones scrapped and recovered by Apple on the old continent pass into the powerful arms of Daisy. There are two examples in the world, one in Austin, intended for the North American market, and one in B Reda, assigned to Europe.