Lidl will allow its French customers to order directly on an online site. A smartphone application will also be dedicated to this new practice.
For this, they will have to pay 4.99 euros per order, or even more if items are too bulky. In detail, Lidl should focus on non-food products, as indicated by the executive director of purchasing Michel BIero to LSA. The German brand must present all the details of this new offer on May 23. If Spaniards, Poles or Belgians could already make their purchases on the site for several months, French customers will now be able to do the same.