Mirakl, the French marketplace champion, saw its annual recurring revenue increase by 20% and reached profitability on its historic platform late last year. Its platform generated no less than 8.6 billion in revenue for its customers, an increase of 50% again over one year.
Despite a more difficult context for e-commerce around the world, and galloping inflation which is diverting consumers from non-food purchases, Mirakl is showing insolent growth. Compared to the direct sales channel, “the marketplace remains the way for brands to offer more products, at the best prices…”