Last weekend Mini arrived at the ski slopes of Madonna di Campiglio, on the occasion of the Mini Mountain Mash and in the company of the new All Electric Mini Countryman. The event, dedicated to snowboarding and fun, was the protagonist on the snow for four days.
Special attention was dedicated to women and girls who are passionate about snowboarding, with special sessions to help them improve their technique. For the first time, a specific focus on the little ones has been introduced, with activities and teachings designed to introduce them to the world of snowboarding in a fun and safe way.