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The tennis player and the fashion house: Raducanu becomes brand ambassador for Dior

2021-10-19T20:04:29.625Z

Emma Raducanu causes a stir even without tennis. The 18-year-old athlete, who won the US Open in September, becomes an ambassador for the world-famous luxury fashion brand Dior.



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Also a star off the tennis court: Emma Raducanu at the Met Gala in New York

Photo: JUSTIN LANE / EPA

The hype around US Open winner Emma Raducanu continues away from the tennis court.

After the 18-year-old British caused a sensation with appearances at the Met Gala in New York, London Fashion Week and the premiere of the new Bond film on the red carpets, she is now the ambassador for the world-famous French luxury fashion brand Dior.

After her sensational win in New York, Raducanu already wore a Dior dress at the Bond premiere.

As an ambassador at Dior, she will be the face for Maria Grazia Chiuri's women's collections as well as skin care and make-up products, as the company announced.

"Maria Grazia's work gives women the confidence to wear the iconic Dior cut, which I think is very unique," she told Vogue about the choice of her outfit.

After the triumph almost a month ago, a real hype broke out around the first British Grand Slam winner in 44 years.

Marketing experts are already predicting that Raducanu could top the billion dollar mark in her career.

The tennis player is already a brand ambassador for jewelry manufacturer Tiffany & Co.

kfr / AFP / sid

Source: spiegel

All life articles on 2021-10-19

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