An actually internal detail on the price tags of the Kaufland shelves can also help consumers when shopping: only a few know about it.
Munich – Every single Kaufland branch is full of them: there are signs on the shelves that are primarily intended to inform customers about the price of the respective item.
But they contain a lot more information.
The kilogram price for many products or the note "From advertising" are just two of them.
And they probably also show a small detail that hardly any customer knows about - but which can also help consumers.
Kaufland insider info: That's what the line on the shelf label barcode means - and its location
A person who claims to work at Kaufland recently wrote about it on Twitter.
The post has since been deleted, presumably because she thought it would rather stay internal. But tz.de spoke to another alleged employee about it.
Although there is no official confirmation for either person that they work for Kaufland, both report the same thing.
It's about the line on the barcode on the Kaufland price tags.
@kaufland what's the point behind writing a wrong original price on the sign?
I would be new if Pringles cost 1.39 pic.twitter.com/iwPG9YKIjC
— HckrBanause (@Mikeey2105) June 23, 2022
So far, only very few Kaufland customers have noticed this.
On some signs there is a line under the barcode, on others it goes through the middle, the barcode is crossed out.
Both signals should have different meanings.
Kaufland: If the shelf sign barcode is crossed out, the product is removed from the range
The line under the barcode should mean: The article remains in the range.
The line through the barcode should mean: It is a promotional product that will not be sold afterwards.
Or a discontinued item that is otherwise out of the range.
"Mostly after a sale, when there is no more stock," says the alleged Kaufland employee.
@kaufland Baby food on the shelf that has expired over two months.
— PabloSanchez (@P_Sanchez17) July 9, 2020
What does the customer gain from knowing about this small detail?
The crossed-out barcode is a hint, so to speak, that it is the last chance to buy the product.
So anyone who has recently discovered a new favorite chocolate could find out along the way that it will soon no longer be available.
And rather stock up on it in piles.
The crossed-out barcode also explains why, of all things, an expired article is gathering dust on the shelf in the above Twitter post: Actually, this should be thrown out.
The information from two independent corners coincides, but is not officially confirmed.
Of course, our editorial team tried to get a statement from Kaufland.
Unfortunately, two inquiries remained unanswered by the press office for several weeks.
It was different with a product that suddenly went for a cent – and where a Kaufland customer stocked up larger.
Rubric list image: © Twitter