World Vision Hong Kong has been established in Hong Kong for 60 years. It has always been widely known for sponsoring children. However, in the sponsorship scandal last year, first the sponsored children were "rejuvenated", and then the sponsored children were accused of "smoking, drinking and sports cars". The city is hotly debated.
Fung Danmei, Director-General of World Vision Hong Kong, mentioned in an interview that the turmoil did cause the public and sponsors to have a lot of questions. Some sponsors called and wanted to cancel the sponsorship, but at the same time, some sponsors discussed with the staff. Decided to sponsor more children.
World Vision Hong Kong emphasized that the sponsorship program has always been child-oriented, and children are inseparable from the community. The Society has been improving the environment for children to grow up through community development projects, so that they can escape poverty in the long run. In order to let the public and sponsors better understand This year, the slogan "Help the Community, Children Grow" was specially added to the print.
The association plans to launch five measures, including online visiting groups, a one-stop database for sponsors "Donor Portal", a "Sponsorship School" that explains the work being advocated by the sponsored child community, and a regular email newsletter "Sponsorship Deep Mail" , and add new content to the annual report to strengthen communication with sponsors, so that they can better understand the work of the association, the sponsored children and the community.
▼Vision launches five measures to strengthen the connection between sponsors, assisted children and the community▼
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At the end of last year, some Hong Kong people posted on the Internet that they found on social platforms that a boy who had been sponsored by World Vision for 10 years was "smoking, drinking and sports cars". In the conversation, the boy even claimed that he had never been sponsored.
Vision once issued a statement on the incident, saying that the donations from the sponsored children would be used to develop the community where the children live, and the statement immediately caused social controversy.
Public donations have fallen in the past 3 years, admits the storm has affected the sponsorship program
According to the annual reports of World Vision Hong Kong for the past three years, public donations have continued to decline, from about 778 million yuan in 2019 to about 650 million yuan in 2021.
Fung Danmei, Director-General of World Vision Hong Kong, admitted in an interview that last year’s incident caused the public and sponsors to have many questions. Some sponsors called the association and wanted to cancel the sponsorship. , decided to sponsor more children: "(The incident) must have an impact, but we all seized this opportunity to strengthen communication with our sponsors, and we will answer if they have any questions."
(Sponsorship scandal) It must have an impact, but we all seize this opportunity to strengthen communication with our sponsors, and we will answer them if they have any questions.
Fung Danmei, Director General of World Vision Hong Kong
Due to the poor economy caused by the epidemic, some sponsors request a temporary suspension of sponsorship due to unemployment
Feng Danmei also mentioned that the economic downturn during the epidemic also affects donations, especially many sponsored families are ordinary families, who are also facing financial pressure during the epidemic. month, I hope to continue sponsoring after I find a job.
Regardless of the amount of donations made each year, she said that Vision will also insist that at least 90% of the donations be used for global relief and community development every year.
Reaffirming that the community is good for children and the good print plus the tagline of "Help the Community, Children Grow"
Feng Danmei emphasized that children live in the community, and the two are inseparable. Only when the community environment is good can children grow up healthily.
This year, the association also deliberately added the tagline of "helping the community, children grow" in the print, and explained in detail the idea of the Sponsored Children Program is to improve the environment for children's growth and help them get rid of poverty in the long run through community development projects. People know better how the association works.
Hong Kong Vision produced drawings to explain the concept of the Sponsored Children Program. Through community development projects, we can improve the environment for children to grow up and help them out of poverty in the long run.
(Hong Kong Vision website)
World Vision: Helping children have the opportunity to transform their lives in the long run and then develop sustainably
Zhang Yongfen, Chief Operating Officer of World Vision Hong Kong, added that the general public agrees that education can help you get rid of poverty: "But there are many reasons why a child cannot go back to school." She continued to explain that even if direct financial assistance is provided to children, if there is no school in the community , the lack of clean drinking water in the area affects the health of children, etc., and children may not be able to go to school in the end: "I found that to help a child grow up, we must look at the growth environment around the canal. I have witnessed many community projects that can help When children have the opportunity to transform their lives in the long run, and the environment changes, they can continue to develop.”
Next year, a "Sponsorship School" will be held to share different community advocacy work with sponsors
Zhang Yongfen mentioned that it is not easy to show the effectiveness of community development projects, and the "Sponsorship Academy" to be opened next year will share with sponsors the initiatives of World Vision in different sponsored child communities in the form of workshops and lectures. Work on topics including nutrition education, positive parent-child education, etc.
The association also regularly uses emails titled "In-depth Sponsorship Tour" to explain to sponsors various issues related to the sponsorship program.
Future annual reports will include summaries, allowing sponsors to understand the whereabouts and uses of the association’s donations in the past year through a picture.
Out-of-town visiting groups are suspended due to the epidemic, and the first online visiting groups will be launched in June this year
In addition to the above three measures, Feng Danmei mentioned that the overseas visit group was suspended due to the epidemic, and the sponsors did not have the opportunity to meet the sponsored children in person, and the connection was inevitably weakened. The association held an online visit group for the first time in June this year. The location of the "visit" was Jakarta, Indonesia. At that time, more than 100 sponsors participated in the "group visit". In addition to listening to the explanation of the work by local staff and partners of Vision, there were also sharing by local parents and children's performances.
Sponsors and children meet in one-on-one video, no need to say anything, they are happy
The online visiting group also set up a one-on-one video dialogue session, but Feng Danmei admitted that considering the equipment and implementation details, there were only 10 places for the one-on-one video dialogue at that time, and the quota was full immediately after the opening.
She pointed out that sponsors in Hong Kong are very concerned about their children, and sometimes they don't have to say anything special. Some sponsors even say "I'm so happy to see him grow up."
Feng Danmei continued to point out that another online visit group will be held in November. It is planned to be held four times a year, but if the operation is mature and there is demand, the number of visits will be increased. The group can still continue.
The one-stop database for sponsors is being prepared to be launched by the end of next year
The Association is also preparing a one-stop database for sponsors, "Donor Portal", which is still in the background. It is expected to be launched before the end of next year. At that time, sponsors can log in through the website after registration, and they can browse their sponsored children in one stop. information, including photos, annual progress reports, etc., and can write letters to and receive letters from sponsored children online. At the same time, you can view the focus of World Vision’s work in the communities where the sponsored children live.
Carrie Lam and World Vision's trip to Uganda, experience the remains of the war, held an exhibition, held an exhibition, "Teaching and Dance World Zhou Pakhao", and did not forget the years in the estate. Yuantong's picture book sponsored children was revealed to be "smoking, drinking and sports cars" World Vision responded: Donation for community development Sponsored children's photos Repeated donors: I'm a mistress, eh?
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