The Government established the "Task Force for Promoting Hong Kong's New Advantages" to publicize Hong Kong's opportunities internally and externally

The government today (27th) set up the "Promotion of Hong Kong's New Advantages Task Force" to integrate the ideas of the market and stakeholders, as well as through direct communication and public relations promotion, so that local, overseas and Mainland people and stakeholders can fully understand Hong Kong's advantages and opportunity.

Advise on promotion strategies and plans

The task force, headed by the Financial Secretary Paul Chan, provides advice to the Government on the overall strategy for promoting Hong Kong's advantages, as well as a series of promotional programs and activities targeting overseas and the Mainland. Through the cooperation of various "Team Hong Kong" partner organizations and members, Tell the story of Hong Kong, enhance Hong Kong's status on the international stage, further enhance Hong Kong's brand and image, and let all parties better understand Hong Kong's advantages, potential and opportunities.

The government has set up the "Task Force for Promoting Hong Kong's New Advantages" to help promote Hong Kong externally and internally.

(File photo/Photo by Zhang Haowei)

In addition to government officials, there are also 22 unofficial members of the group, including Chen Qizong, Chairman of Hang Lung Group, Cha Yichao, Chairman of the Board of Directors of Hong Kong Science and Technology Park, Adrian Cheng, Chief Executive Officer of New World Development, Lin Jianyue, Chairman of Lai Sun Group, designer Liang Zhitian, "South China Editor-in-Chief of Zaobao Tam Wai-er, Senior Counsel Tam Yun-chi, President of the American Chamber of Commerce in Hong Kong Eden Weng, Chairman of Lan Kwai Fong Group Allan Zeman, etc.

Mao Bo said: "After three years of the epidemic, society has quickly returned to normal. Now is the time for us to take the initiative to promote. After several years of development, Hong Kong has undergone many positive changes, and its development positioning has become clearer. However, overseas People inside and outside may not be clearly aware of the new opportunities brought about by these changes, and some of them have negative perceptions due to ignorance of the situation in Hong Kong. With the restoration of convenient cross-border transactions, we must promote Hong Kong's new potential, New opportunities. The SAR government is deploying wave after wave of promotion work overseas and in the Mainland to strengthen publicity and promotion of Hong Kong.”

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