Always higher. The French nugget Teads, a subsidiary of Altice Europe specializing in advertising videos that are inserted into the body of online press articles, published Tuesday 2019 record results: a turnover of 480 million euros, in 32% increase, and a positive gross operating surplus (not communicated) for the seventh consecutive year. In fiscal 2018, organic growth reached 30%. This global network has among its customers the largest publishers ( Washington Post , ESPN, The Guardian , BBC, Axel Springer, Les Échos or Ouest France ), who use its platform to offer their inventories to agencies and advertisers. Teads claims to reach 1.5 billion Internet users per month worldwide.
Historical video advertising activity has driven growth in recent years - in France, for example, it has tripled in three years - accompanying the growth in media consumption on mobile, but it has been sustained
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