The Limited Times

Coronavirus: JCDecaux, a world leader in the storm

11/5/2020, 6:17:35 PM


Among the media, the French display giant is one of the first victims of the containment measures.JCDecaux's dark year continues. After a collapse of its turnover of 41.6% in the first half, the French group, world leader in outdoor communication, announced Thursday a further fall of 41.5% in the third quarter. Over nine months, revenue stood at 1.6 billion euros, against 2.7 billion between January and September 2019. All devices (street furniture, transport billboards, urban billboards) are

JCDecaux's dark year continues.

After a collapse of its turnover of 41.6% in the first half, the French group, world leader in outdoor communication, announced Thursday a further fall of 41.5% in the third quarter.

Over nine months, revenue stood at 1.6 billion euros, against 2.7 billion between January and September 2019. All devices (street furniture, transport billboards, urban billboards) are affected by the crisis sanitary.

Indeed, these advertising media have lost a large part of their audience due to the containment measures taken in most of the countries where JCDecaux operates.

Read also:

The annus horribilis for JCDecaux

What a change in situation!

A year ago, at the same time, the group led by Jean-François and Jean-Charles Decaux, the two eldest sons of founder Jean-Claude Decaux, was preparing to complete a record year: historic turnover close to 4 billion euros and an operating margin of nearly 800 million.

Most affected airports

Crisis

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