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Influencers come under the EU lens - Breaking news

10/17/2023, 5:15:29 PM

Highlights: The European Commission, in cooperation with the relevant national authorities, will launch a review of posts on the network. The decision was taken in light of the size of a market that is expected to reach close to €2023 billion in 20 years. The European Commission will identify those that constitute unfair practices to the detriment of consumers. The review will be carried out as soon as possible to identify those who pose a risk to consumers and are not being transparent about their activities. The EU Commission will publish the results of the review in the coming days.


Stop misleading commercial messages from influencers. (ANSA)

Stop misleading marketing messages from influencers. The European Commission, in cooperation with the relevant national authorities, will launch a review of posts on the network as soon as possible to identify those that constitute unfair practices to the detriment of consumers. The decision was taken in light of the size of a market that is expected to reach close to €2023 billion in 20.


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