Kering confirms the strength of its model

In a luxury market more than ever subject to the VUCA phenomenon (volatility, uncertainty, complexity and ambiguity), Kering proves that audacity and movement are always better rewarded than immobility. The group generated revenue of 15.6 billion euros in 2019, after annual growth of 13.3%. A pace three times higher than that of the world luxury market, whose growth is estimated at 4% for 2019 by the firm Bain.

“In four years, we have doubled our turnover and tripled our operating profit ,” says François-Henri Pinault, CEO of the group. Again last year, the majority of sales growth (61%) was fueled by Gucci. The Florentine leatherworker still draws the fruits of the radical transformation plan operated since 2015 by its CEO Marco Bizzarri and its artistic director, Alessandro Michele.

Read also: Coronavirus: “sharp drop” in sales of Kering in mainland China (CEO)

Admittedly, after two years of crazy growth (44% in 2017 and 39.9% in 2018), Gucci has seen its pace slow down. But he has everything

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