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Who Mona Celebrations: Who came and who went this week
Hi and bye new at Walla!
Business: Every Wednesday we will tell you about appointments and departures at the various companies.
This week: New CEO of Keren Kayemet, WIND's operations manager moves to Yango and changes in Moburst
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Wednesday, 18 November 2020, 00:18
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Nimrod Viznitzer, Moburst's new VP of Media
"Efrati communication" Department of Public Relations and Communications lead, which was established over 30 years ago and now handles companies and brands leading Israeli and international market, announces a strategic change - Ethan Shem Tov appointed Deputy CEO.
Shem Tov, 37, He holds a bachelor's degree in political science and a master's degree in business administration, with 12 years of experience in the field of public relations, including Ben Horin Alexandrovich, Ronen Tzur and until recently senior manager at Rahav Communications. Shem Tov has handled a variety of clients in finance , Automotive and high-tech, among them, the Tidhar Initiative Group, Gev-Yam, Elad Israel Residence, the importer of the car, Sergeant and Dun & Bradstreet.
Shem Tov, who joined Efrati Communications over the past year as VP of Clients, works closely with the firm's CEO Maya Efrati-Idelson and manages the firm's strategic clients alongside business and digital development in the capital market, real estate, industry and automotive fields.
According to Maya Efrati-Idelson, CEO of the company: “For many years, Yaffa and I have tried to find the right manager by our side who will fit the firm's DNA and know how to lead clients, moves and future strategy.
From the moment Ethan entered the firm over the past year, we felt we had a true, professional partner with exceptionally high abilities.
We are happy to join him and wish us all great success along the way.
"" Yaffa Efrati Communications "is one of the leading public relations and strategic consulting firms in Israel, specializing in providing strategic and image consulting services to private companies and brands, chains alongside Israeli and international companies and corporations. , Mizrahi Tefahot Bank, Rav Bariach Group, Nirlat Company, Real Estate Entrepreneur Hanan Mor, Atzmala chain, ALM Lapidot Group, Hamat Group, Association Bigger Than Life "MORAZ Group, Cebus Sudexo International Corporation and more.
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Eitan Shem Tov (Photo: Eyal Toag)
The marketing company Moburst, which markets international applications, announces senior appointments in its management.
Nimrod Viznitzer will be appointed VP of Media at the company and Sharon Torten is the director of the company's organic promotion team.
Moburst provides services and marketing tools for applications, from the characterization stage to their worldwide distribution - including media purchases. Mobrest has promoted dozens of applications to the list of top ten applications worldwide. Founded in 2013 by Gilad Bachar and Lior Eldan, Gilad founded the mobile marketing course at Tel Aviv University and both built marketing strategies for dozens of international companies, including Uber, Pfizer, Deezer, Google, Reddit, Dunkin Donuts and Samsung.
Nimrod Viznitzer will be appointed to the position. VP of Media at Moburst.
In 2013, Nimrod Viznitzer served as VP of Marketing and Development at IceLotto for 4 years and then managed the Product Marketing team in the Webpals Group for three years. Nimrod will lead the entire field of media procurement in the company, which includes three teams, managing social media purchasing, Search Engine programmatic buying global advertising networks.
Sharon Photo role of team manager app promotion at Moburst. in 2017, Sharon Tortn, she served as director of the ASO and copywriter in marketing applications. then she was appointed team manager app promotion at AskTolik. recently, Sharon function as a marketing consultant Applications with dozens of customers In the new appointment, Sharon receives the international management and leadership of all organic application promotion projects in Appstore and Google Play, and will lead the company's ASO and SEO team
. Since May 2020, Moverst has signed more than 20 new customers worth more than $ 8 million, including ADT, Noah Basketball, .IFit, Barnes & Noble
Sharon Torten
Yochai Abadi (30), the operations manager of the Wind Cooperative Scooters Company in Israel since its first day of operations in Israel, will end his position at the company in the coming weeks.
This, after he wanted to end his term.
Abadi will join Yango and serve as the company's regional director.
Wind started operating in Israel in early 2019, and today is considered one of the leading companies in the scooter market in Israel, with thousands of daily users (DAU) and loyal throughout the various cities in which it is active.
Yochai paved the way for the company's operations and managed its operations in Israel from day one.
Until the appointment of a permanent replacement, Nadav Ben-Moshe, Israel's Chief Operating Officer, will serve as his temporary replacement.
"I thank Wind for giving me the trust to pave the way and develop its operations in Israel and around the world," said Abadi. "I am leaving the company in a good and stable position with a strong presence in the various cities in Israel. Knowing the global company, arbiter of service provided to users while maintaining road safety and increasing freedom of movement through improving infrastructure and reducing air pollution.
Eric Wang, founder and CEO of Wind Mobility: "I want to thank Yohai commitment to his remarkable growth of the Wind in Israel and transforming our operations to market success. as Yochai Joining the company for the first time, we have only just begun to set foot in the Israeli market.Only two years later, we are proud to serve the city of Tel Aviv and be the largest cooperative scooter operator, and even expanded our activities to Bat Yam, Holon, Ramat Gan, Givatayim and Petah Tikva. "Separate from the transportation mix in these cities and it would not have been possible without Yochai and the dedication of the staff in Israel. I wish Yochai all the best in his new way."
Yochai Abadi (Photo: Noam Aviram)
At the end of the tenure of the current Board of Directors chose the members of the General Assembly of the Jewish National Fund the new board members coming five years. In addition, the Board of Directors in its new composition, voted and select a new speaker to the organization - Abraham (Duvdev) cherries.
Quench was born in 1945 in Jerusalem. Not yet military service He studied at the Netiv Meir Yeshiva and at the Kfar Hassidim Yeshiva, after which he enlisted in the Paratroopers and even took part in the liberation of Jerusalem during the Six Day War. .
In the last decade he served as chairman of the World Zionist Organization, and formerly was part of the Jewish National fund Co-Chair.
The elected chairman has many years of experience in Zionist activity in the Diaspora and has in-depth knowledge of the Jewish communities around the world. Upon learning of his election, greetings were received from the heads of the Diaspora organizations in anticipation of deepening the partnership with the Jewish National Fund.
Avraham Duvdevani
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