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Leader Nexity gains housing market share


The real estate developer benefited from a size effect to attract the largest player in this market, CDC Habitat.

For a number one company in its market, it's hard to resist tidal waves.

Even more so when this trend results in a sudden drop of more than 20%.

This is - almost - the performance that Nexity, France's leading real estate developer, managed to achieve last year.

The group sold 21,077 homes in France, which represents a drop of only 3% in volume.

In value, it posted a growth of its turnover in this area of ​​4%, to 4.5 billion euros, when the market as a whole fell by 23.3%.

As a result, Nexity has greatly increased its market share: the developer sold last year 16.4% of homes sold in France against 13.2% a year earlier.

This nibbling of market share has been going on for several years, since in 2015 Nexity's sales were less than 10% of the French total.

Read also:

The new housing market in the doldrums

To explain this dynamism, the CEO, Alain Dinin, explained, presenting the annual results on February 25, that the

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Source: lefigaro

All business articles on 2021-03-04

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