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Car trade: new cars are more expensive than ever

2021-12-23T06:37:49.506Z


The shortage of semiconductors slows the production of cars. In contrast, demand remains high. Customers are feeling the shift in the power structure - they cannot count on discounts.


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Ford dealers: innovation bonus replaces discounts

Photo: Sebastian Gollnow / picture alliance / dpa

In the German car market, new cars are currently more expensive than ever. This is the conclusion reached by the regular market study by the Duisburg Center Automotive Research (CAR), which was presented on Thursday. According to the head of the study, Ferdinand Dudenhöffer, the tendency towards scarce supply and lower discounts will continue in the first few months of the new year. The reason for this is, in particular, supply problems with semiconductor components. The state innovation bonus for electric vehicles obscures the trend towards higher prices somewhat.

According to the study, almost all indicators pointed to rising consumer prices for new cars in December as well.

Specifically, the discounts offered on the Internet for the 30 most popular, freely configurable new vehicles have been reduced to an average of 16.7 percent of the list price.

The highest discounts of just under 25 percent were on various models from Ford and Renault as well as on the Fiat 500.

Manufacturers and dealers also allowed fewer vehicles for their own account in order to later bring them to the market as special offers.

The share of self-registrations fell again in November by 1.4 points to 22.5 percent, as CAR reported.

The manufacturers are apparently relying more and more on subscription models, which have become a bit cheaper on average.

The number of offers rose from 300 to 314. Customers of this relatively new form of leasing, including maintenance and insurance, had to wait between 8 (electric) and almost 16 weeks (plug-in hybrid) for their cars.

mik / dpa-AFX

Source: spiegel

All business articles on 2021-12-23

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