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Louis Vuitton invests to fuel its growth

2022-02-22T18:33:42.397Z


LVMH's flagship brand has seen its sales jump 50% in two years. It builds two new workshops.


"It's a bag that I could never afford, but that's okay,"

smiles Bruno Le Maire, a green Capucine in shiny emerald-colored crocodile leather (17,000 euros) in his hand.

As long as it creates jobs in France…”

The Minister of the Economy inaugurated this Tuesday the eighteenth Louis Vuitton leather goods workshop in the former Benedictine abbey of Vendôme (Loir-et-Cher), a building historic building purchased in 2018 from the city and rehabilitated by the world leader in luxury.

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LVMH galvanized by the Covid pandemic

Committed to a plan to expand its industrial tool in France, the flagship of LVMH will soon open two other leather goods stores: one in Beaulieu-sur-Layon (Maine-et-Loire) in April, the other in Charmes-sur -l'Herbasse (Drôme) this summer.

Louis Vuitton plans to create 1,000 leatherworker jobs by 2024. It must be said that many products are on the waiting list, unavailable in stores and on Louis Vuitton's e-commerce sites.

The world's leading luxury brand has seen its sales increase by nearly...

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Source: lefigaro

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