The shawarma index in Lapa: how much has the salmon become more expensive over the years?

The "Shawarma in Lafa Index", the Israeli equivalent of the famous Big Mac index, continues to test products that we all love and this time, a holiday special: what happened to the price of salmon?

Liat Ron

09/22/2022

Thursday, September 22, 2022, 12:46 p.m. Updated: 1:01 p.m.

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Fresh salmon is considered tastier (and more expensive!), but most Israelis are satisfied with frozen salmon (Photo: ShutterStock)

The "Shawarma in Lafa Index" (Walla's "Big Mac" index, in collaboration with the Israel Retail Institute), tracks the change in the price of the most Israeli dishes, and proves that there is a rigid axiom in the local economy: prices in Israel are always in one direction - up.

After seeing that the price of falafel has increased by 65% ​​in the last four years, we decided to check for Rosh Hashanah, how much more expensive the dish that seems to have taken the place of the traditional dishes such as the filet-fish and the Harima, until there is no holiday table without it - the salmon.

The cold-loving northern fish that has undergone a proper conversion, and has taken the place of the carp from the bath and the princess of the Nile from the confiscation, it can be cooked and grilled in a variety of styles: mustard and honey, Asian sauce, with peppers or potatoes and "simply" roasted in the oven with salt and pepper.

Suitable for almost any style: roasted in a "clean" oven, with a variety of marinades or boiled (Photo: ShutterStock)

Since it is a fish that likes cold water, it is not possible to raise it in Israel and therefore there is no customs duty on it in Israel.

In addition, it is available in every marketing chain, easy to prepare, and loved by children.

All of this makes it one of the two best-selling fish in Israel and holds a share of 85% of sales, next to the tilapia, on which it leads in the financial turnover it generates.

In 2018, we paid NIS 65 per kilogram for a fresh salmon fillet.

In 2020 it rose to NIS 75 and today its average price is NIS 112 per kilo.

And in percentages - the price of the fresh salmon fillet jumped by 71.3% during the last four years.

A whole fresh salmon fish cost about NIS 60 per kilogram in 2108, while today you will pay for it already NIS 80 per kilogram, an increase of 33% in total.

And what about frozen salmon?

Here the increase is more plausible.

During the last four years, the price of frozen fish increased by almost 6%, from NIS 80 in 2018 to NIS 84.75 in 2022.

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Along with the tilapia, the salmon is one of the two fish sold in Israel - and in financial terms it occupies the first place (Photo: ShutterStock)

Traditionally, when the holidays of people of all religions in the world are celebrated close to each other, and the demand for the pink fish skyrockets around the world, its price rises accordingly and can even reach values ​​of 150 shekels per kilogram of fresh salmon, making it a very expensive pleasure.

Here in Israel, the main consumption is of the frozen pieces, perhaps because of the practice: fresh salmon, although it tastes better than the frozen one, needs to be purchased from a reliable source and grilled quickly.

While the frozen salmon can be stored in the freezer and a relatively short thaw is enough for it to be ready for a simple preparation - which makes it ideal in the eyes of the Israelis: the prestige of a gourmet, an aura of health, easy to prepare and available as an instant food that is kept in the freezer.

Either way, we wish us all an appetite and that we be the head and not the tail.

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