New alliance in sight in French agricultural cooperatives.
This Monday, the Norman giant Agrial (6.2 billion euros in turnover), known for its brands Florette, Soignon or Loïc Raison, and the Rhone cooperative Natura'Pro (84 million euros) announced their merger project.
Still at the
according to an Agrial spokesperson, the project could see the Rhone language being absorbed by the Norman language.
Started more than ten years ago, the consolidation movement has already reduced the number of French agricultural cooperatives by 25%.
But while previous mergers have involved groups of equivalent size (InVivo and Soufflet) or specialized in similar businesses (Nicolas Feuillatte and CRVC), this latest operation follows slightly different logic.
French agricultural cooperatives arm themselves against their rivals
Present in the production and processing of milk, vegetables, meat, cereals, as well as in beverages, Agrial and its 12,000 members is the second…
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