Rami Levy's drone.
Will it be with you soon? (Photo: Moorg Bitan)
After during the summer the "Rami Levy Marketing Sycamore" group announced its intention to make deliveries using drones, a pilot for making commercial deliveries in an urban area is taking place at the chain's logistics center in Modi'in.
Deliveries will be made using a fleet of autonomous drones operated by Shob Highlander software.
As part of the pilot, in the first year the Rami Levy chain, the leading retailer in Israel, made deliveries by heavy logistics drones and air taxis. The chain recently purchased a third of the drone company Cando Drones. "The strategy is to
put the customer at the center," said Rami Levy, "through the drones." We intend to develop a system for managing deliveries by a fleet of autonomous drones, in which customers will be able to order deliveries via drones directly from our online ordering website or from the app and significantly shorten the waiting time for the customer, take the load off the roads, contribute to the environment and promote innovation."
Yiffit Levy Atias, Rami Levy's VP of Marketing, with a delivery drone (Photo: Moorg Bitan)
The network wants to be at the forefront of technology in the fields related to its activity.
The entry of 'Rami Levy Sycame Marketing' into the field of drone activity is another technological field, alongside the electronic wallet activity, the activity of independent cash registers, internet deliveries with an advanced ordering application, the mobile market and more.
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