After BMW's chameleon car, Sony's prototype associated with Honda for the birth of the new car brand Afeela, Las Vegas lifts the veil on Peugeot's Inception, a futuristic “concept car”.
The French brand, one of the most emblematic of the Stellantis group, is not very well known across the Atlantic, with the exception of Lieutenant Columbo's mythical 403 cabriolet… This time, Peugeot wanted to combine all the innovations.
The silhouette of this electric sedan is elongated, its huge windshield biting into the front bonnet, giving unprecedented space to glazing and natural light.
Linda Jackson, the brand's director, compares her line to that
of "a big cat ready to pounce
".
Or rather a lion, the emblem of Peugeot.
Inside, the steering wheel has given way to a rectangular numeric keypad, the “hypersquare”, with four cells intended to make driving “
more instinctive and simple, like in a video game
” with “
an easier and more natural gesture
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