Unless surprised, the Commercial Court of Paris should approve this Friday the takeover of La Grande Récré by its competitor JouéClub.These two distributors have a priori a lot in common: vast assortment, large surfaces exclusively devoted to toys. Yet their inner workings differ completely. While La Grande Récré belonged until Friday to the FIB (Financière immobilière bordelaise) of Michel Ohayon and Jean-Michel Grunberg, JouéClub belongs neither to a businessman nor to an investment fund: the brand is a cooperative in the hands of 220 members business leaders, who make decisions and elect their leader democratically. A widespread model in France distribution, and particularly efficient in recent years. To the point that these independent brands are now taking advantage of the difficulties of their integrated competitors.
Intermarché, the main food brand of the Les Mousquetaires Group, is preparing to...
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