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Evoluderm: 20 years of beauty and care made in France

2024-02-05T10:00:18.436Z

Highlights: Evoluderm: 20 years of beauty and care made in France. The name Evoluderm is no coincidence, since it is the contraction of “evolution” and “derma”. “Evolution’, for a company constantly driven to renew itself and innovate to meet the ever-increasing needs of its consumers. The brand's objective: to create the best products so that its consumers experience as much pleasure in using them as it had in designing them.


As it celebrates its 20th anniversary this year, Evoluderm, the brand of hygiene and beauty products, retains the same energy and the same ambition as in its beginnings: namely, taking care of yourself and enhancing yourself, while respecting strong values ​​and commitments.


If we had announced, 20 years ago, to the two founders, Nathalie and Gabriel Aiach, that their brand would be as powerful today, there is no doubt that they would have happily signed with both hands.

A name, a story

At the start of the adventure, a complementary couple, formed by Nathalie Aiach, the intuitive and passionate about creation, and Gabriel Aiach, the entrepreneur, having always evolved in the beauty industry.

Both driven by the desire to create a brand that resembles them and to market products made in France that they would use themselves without hesitation, they created Evoluderm in 2004.

The name Evoluderm is no coincidence, since it is the contraction of “evolution” and “derma”.

“Evolution”, for a company constantly driven to renew itself and innovate to meet the ever-increasing needs of its consumers.

From a company primarily focused on hygiene products, Evoluderm has become a global beauty brand, offering increasingly expert and innovative treatments, suitable for all skin and hair types.

And “Derma”, meaning “skin” in ancient Greek, because it is the epidermis which has been at the heart of the brand's DNA from the beginning, and is even more so today.

Values ​​and commitments

During its 20 years of activity, there has never been a question for Evoluderm of compromising on its values.

In today's world of cosmetics, the French brand Evoluderm stands out for its commitment to naturalness, its vegan formulas and local production.

By highlighting ingredients of natural origin, the brand demonstrates an environmentally friendly approach and offers products that meet the growing expectations of consumers concerned about the composition of their care.

But this composition confirms Evoluderm's ethical commitment: by eliminating components of animal origin, the brand is part of a cruelty-free approach, thus responding to growing concerns in terms of animal welfare.

Furthermore, Evoluderm's affordable prices make its products attractive to a wide audience.

The brand demonstrates that it is possible to offer quality, environmentally friendly products at affordable prices that allow each consumer to benefit from the benefits of Evoluderm products.

A commitment to consumers

At Evoluderm, simplicity translates into products designed to support its consumers on a daily basis: no overbidding of active ingredients, no unnecessary components or even superfluous packaging.

Evoluderm products are only formulated with ingredients with proven and proven action for optimal effectiveness.

They say what they do and do what they say!

The joy of living is at the heart of Evoluderm’s DNA.

Every day, the senses are a little more awakened thanks to a wide range of sensory textures and addictive fragrances.

The brand's objective: to create the best products so that its consumers experience as much pleasure in using them as it had in designing them.

Evoluderm places generosity at the heart of its offering: no less than 4 categories - face, hair, body and baby - and more than 35 product segments.

From shower gel to baby wipes, micellar water or hair masks.

A very general catalog of more than 225 “Made In France” references, from the most nomadic to slip into your bag in XXL format for the whole family.

Deeply committed, the company perfectly combines its CSR involvement and the development of ever more effective products.

These are designed and manufactured in France.

Beyond simply Made in France, Evoluderm proudly claims its Made in “Île-de-France” roots with a network of partners located within a 70 km radius of its head office.

Since 2019, the company has committed to respecting a charter which prohibits the use of any endocrine disruptors and limits the presence of allergens in its formulas.

Next step: ensure by 2025 that 90% of its products are composed of at least 95% ingredients of natural origin, as well as a 100% vegan catalog.

Source: lefigaro

All business articles on 2024-02-05

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