Red alert in 2011. Claude Guéant, the Minister of the Interior at the time, intends to ban radar warning devices.
Fabien Pierlot, the CEO and founder of Coyote System, does not give in to despair.
He picks up his phone and contacts the Euro RSCG agency.
The rest should be included in crisis communication manuals.
Neither one nor two, the French Association of Suppliers and Users of Driving Assistance Technologies (Afftac) is created.
Give credibility to the sector, in particular by removing the sulphurous expression “radar warning”.
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Then users of the boxes are encouraged, via their devices, to initial a petition.
In a few months, 1.5 million signatures were collected.
Several hundred MPs then receive a letter from Afttac which “informs” them of the number of Coyote users… in their constituency.
One year before the legislative elections, the message is clear.
And obviously received.
In the weeks that followed, Claude Guéant was booed in the Assembly, including by UMP deputies.
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