Linoy Ashram, the Olympic champion who has become Israel's most beloved figure since winning the medal, vacated her busy schedule last Thursday.
It should be noted that this is her first campaign as an Olympic medalist.
Ashram has been chosen to be Thelma's new presenter, and alongside her will also star Danny Abdia, the NBA star who is currently in the United States.
The two replaced Thelma's veteran and beloved presenter, Omri Caspi.
Thelma's Champion is a model for excellence and a source of inspiration for young men and women on their way to realizing their potential and becoming champions.
Natural ashram on the set // Photo by Yariv Payne and Guy Kushi,
Arnon Shapira, Unilever Israel's VP of Sales, “We are excited to meet Linoy Ashram, the Israeli Olympic champion, who has brought immense pride to the entire people of Israel and of course to Thelma.
Linoy Ashram is a model of excellence and a source of inspiration for young men and women on their way to realizing their potential and becoming champions.
Each and every one in his own way.
"The addition of Linoy, the Olympic medalist, to the Thelma family and her presence on the packaging of champion cornflakes, strengthens the perception of young men and women that many achievements and self-fulfillment can be achieved through hard work, perseverance and determination."
