The clock is turning.
This Wednesday evening, at midnight at the latest, manufacturers of consumer products and distributors must have signed their contracts.
Each year, the price negotiations, which aim to set the prices at which each brand buys their major brand products from manufacturers, turn into a showdown.
Those of 2023 took on the air of a rat race.
Faced with a surge in their costs (agricultural raw materials, packaging, energy, transport, labour, etc.), manufacturers are asking for steep price increases.
Opposite, the signs denounce requests for exaggerated increases and castigate the lack of transparency of their suppliers.
In the middle of last week, only one in two manufacturers had signed all their contracts with their distributor customers, according to the national association of food industries (Ania).
An unusually low rate.
What will be the consequences on the shelves of supermarkets of these stormy negotiations?
Will consumers suffer?
Le Figaro
takes stock.
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