The video went viral within hours.
Posted on Twitter on Friday, the footage of barely 30 seconds shows a customer uttering racist insults towards an employee at the checkout of a Carrefour store.
"Dirty negress, dirty black", "There are only blacks to do that", launches the customer in particular, leaving the store angry with a baby in a stroller.
The scene takes place in the Carrefour Florissant store in Annemasse, in Haute-Savoie.
The group's reaction was not long in coming.
The supermarket giant expressed on Twitter on Saturday “its solidarity with (the) injured colleague”.
“These racist remarks are unacceptable.
We strongly condemn them and file a complaint.
The teams work alongside our employee, ”adds the brand.
Similarly, the boss of the Baitiéh Rami group said he "called Mamé our colleague to show him [his] support and that of the Carrefour group".
And to add: "I will never tolerate such remarks being made in our stores".
Solidarity with our injured colleague.
These racist remarks are unacceptable.
We strongly condemn them and file a complaint.
The store teams are alongside our employee.
- Carrefour (@CarrefourFrance) June 5, 2021
Contacted by our colleagues from France Bleu Pays de Savoie, Bruno Badré the Public Prosecutor of Thonon-les-Bains, confirmed to be seized of the case.
"Following these acts committed on Thursday, June 3, a complaint was filed on Friday, June 4," by the victim.
“An investigation was opened the same day at the Annemasse police station.
The investigations, aimed at identifying and hearing the author of the remarks, are in progress ”.
The #Annemasse hashtag among the most shared
The mayor of the city of Annemasse, Christian Dupessey expressed on the same social network his “firm and total condemnation” and ensures that he will be “alongside the victim who files a complaint”.
Likewise, the elected official invites Internet users "not to spread hatred by broadcasting the video".
The subject caused a huge reaction among Internet users on Twitter, the hashtag #Annemasse being one of the most discussed on Saturday.
I repeat my firm and total condemnation of the #racist comments reported in a video shot in a store in Annemasse and my appeal for calm on social networks. We will be alongside the victim who is wearing https://t.co/CQuaSuFKaK justice will condemn. @ bluesavoie
- Christian Dupessey (@CDupessey) June 5, 2021
This case is reminiscent of an assault that occurred a few days ago in Cergy during which a man made violent and racist remarks against a delivery man, sparking indignation and the opening of an investigation. The 24-year-old man, arrested and then placed in custody, had been brought to court immediately for racist violence. The Pontoise judicial court postponed the hearing to July 8.