08/12/2021 9:15 AM
Clarín.com
Technology
Updated 08/12/2021 9:15 AM
Following the dream of the futuristic cities imagined by the minds of science fiction, Elon Musk together with a Canadian firm intends to graph the image seen in a thousand films where
brand advertising is combined with the darkness of the sky
.
SpaceX's idea is to put a small advertising satellite called
CubeReid
into low orbit
,
where companies can display logos, artists can display their works,
among other promoted content.
In May, Elon Musk announced that the company will launch DOGE-1,
the first mission funded entirely with the Dogecoin cryptocurrency
.
The small satellite (CubeSat) is owned by Canadian startup Geometric Energy Corporation (GEC).
New details about GEC's DOGE-1 mission were released this week.
It will depart from a SpaceX Falcon 9 in a shared flight and the rocket
will detach from the advertising platform during its ascent
.
SpaceX satellites, Starlink.
Photo: AFP
The details were provided by Samuel Reid, CEO and co-founder of GEC, in an interview with Business Insider, where he anticipated that
the satellite would launch in 2022
.
This is how the system to access digital notices was known.
Reid indicated that customers will be able to buy
time on the space advertising screen with cryptocurrencies
.
The idea is that the interested parties
acquire tokens to control the pixels
on the screen and be able to choose how they look and the duration of the ad.
The platform will have five tokens of its own: Beta, Rho, Gamma, Kappa, XI.
Each token represents an aspect to design the
advertising
experience
on the pixel screen.
Beta represents the X coordinate, Rho controls the Y coordinate, Gamma determines the brightness level, Kappa selects the color scheme, and XI will determine
the amount of time played
on the pixel display.
The small satellite will share cargo with other Falcon 9 launches.
Regarding the cost that this particular form of promotion will have, Reid pointed out that he still
does not know how much the value of each
CubeSat
token will be
.
But given the amount of time, effort, and money spent just to put up the billboard, it may be inferior that it won't be cheap.
Without pollution
However, the satellite announcement
will not be projected in the sky from Earth
.
In a series of Tweets, Reid assured that the CubeSat screen will not interfere with the night sky.
“Note that Geometric will never have space advertising visible from Earth without the help of technology.
It is not annoying space advertisement Geometric is planning, it is simply transmitting data from the space of a captured screen (which no one sees from the ground), ”he wrote.
Please note that Geometric will never have space advertising viewable from the Earth without aide of technology.
It is not obtrusive space advertising that Geometric plans for, it is just to stream data from space of a display screen captured (which no one sees from the ground).
- Samuel Reid (@SamuelReidGEC) August 9, 2021
The idea is to use a 40-kilo CubeSat hooked to a selfie stick that has a camera at the tip that will capture the images from the CubeSat and broadcast them live on YouTube and Twitch.
"I am trying to
achieve something that can democratize access to space
and allow decentralized participation. Hopefully, people will not spend money on something inappropriate, insulting or offensive," he said.
It is currently unclear
how big the ads will be
, how many ads will be shown at once, the environmental impact of the glossy ads on local flora and fauna, and satellite power use.
SL
Look also
Xiaomi presented CyberDog, a robot inspired by a companion dog
Starbase: Elon Musk First Showed Space X's Space Base From Inside