09/08/2021 12:42 PM
Clarín.com
Technology
Updated 09/08/2021 12:44 PM
IFA (Internationale Funkausstellung) is the largest technology fair in Europe, which is held every year in Berlin during the first days of September.
Due to threats from Covid, the organization
canceled its in-person event at the Messe Berlin venue.
Although IFA 2021 is not technically taking place, for many brands this is
an important launch window
, bringing products to market before Christmas.
This week, TCL, LG, Lenovo, Asus, Philips Hue, among others, launched their product line.
What were the news.
Televisions
The novelties of TCL have been announced during its Trascend Vision event held this Wednesday, focused on imaging products but where it has also presented new sound bars with Dolby Atmos and connected products for the home.
The new models of TCL Mini Led
TCL's latest release for its X Series includes the X925 PRO and X925 models.
The first is
an 8K Mini LED TV with OD Zero Mini LED
and the second which is also 8K Mini LED but combines
Mini LED, QLED and 8K technologies
.
By using Mini LED technology, the new TCL televisions make use of smaller LEDs
that produce more areas of contrast control
, improving illumination and high dynamic range.
The X Series also offers a
120Hz refresh rate
as well as 8K upscaling for lower quality content.
In addition, it improves color volume by more than 100%, with more than one billion colors, as detailed by the company.
TCL Ultra Slim Mini LED Panels
"The incredible performance of the X-series TVs is due to TCL Mini LED technology and both the X925 Pro and X925 are well positioned to lead the premium LED TV market," said Shaoyong Zhang, CEO of TCL Electronics.
TCL showed off its
new mid-range smartphone
, the TCL 20 Pro 5G, which offers 5G connectivity through the use of Qualcomm's Snapdragon 750G 5G processor.
It comes with a quad camera with a 48MP main sensor with built-in
optical image stabilization
from Sony.
It also records 4K video and has a 32MP front camera for backlit, slow motion and HDR selfies.
Lights
Signify announced a new Philips A-series LED light that could
last up to 50 years
.
It's more energy efficient and offers longer durability, so it should be better for the environment.
Philips Hue lights, through an app, can be synchronized with Spotify.
In addition, through the Philips Hue App and using Spotify lists, create a more advanced lighting sequence for each song, where
the lights not only match the beat of the music
, but also its genre and tempo.
The Philips Hue system is enriched with
a new algorithm that analyzes the metadata of each song
in real time to make the lights flash, dim, glow and change color along with the rhythm, mood, genre and tempo of any song on Spotify.
Talking
LG's newest wireless speaker, the XBOOM 360 (model RP4) features a conical cylindrical design and offers
authentic omni-directional audio
that is perfect for any space or occasion.
The superior build quality of the tweeter and woofer also helps create an
exceptionally well-balanced and
compelling soundstage
.
The tweeter's titanium diaphragm creates a linear frequency for accurate reproduction in the high-frequency range.
The LG XBOOM 360 wireless speakers.
Additionally, the speaker's durable fiberglass woofer generates dynamic bass with a clear, natural mid-range response.
The combination of powerful drivers and a robust 120W output enables the LG XBOOM 360 to turn any room or space into a sweet spot for listening.
The speaker offers
10 hours of listening enjoyment
on a single charge, includes a built-in metal handle for easy mobility, and has a stylish and highly durable fabric cover (available in beige, burgundy, charcoal black, and peacock green) for warmth. and instant style to any environment.
Notebooks
Among the most recent additions from ASUS, during the Create The Uncreated virtual event, the
ProArt Studiobook, Zenbook, Vivobook and ExpertBook
series were presented
, with different screens and configurations.
Asus introduced the ProArt Studiobook, Zenbook, Vivobook and ExpertBook series.
These models feature
an OLED HDR screen
with resolution that can reach up to 4K and a brightness of up to 600nits, with a 16:10 aspect ratio that provides additional space for creative application toolbars.
In addition, the 14 "models include options for
2.8K OLED displays with a 90Hz refresh rate
. All NanoEdge panels, so the bezels are really small.
Thanks to their self-illuminated pixels, OLED displays offer a 1,000,000: 1 contrast ratio, which translates to
perfect blacks at any
screen
brightness level
and reveals every detail in high-contrast scenes, whether in the process of editing or viewing content.
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