The ads are on their way to Netflix: these are the expected prices
More surprises on the way?
According to a new report, the streaming giant's discounted subscription won't be particularly cheap compared to the other plans, but the ad time will be reasonable overall
Voila system!
technology
08/28/2022
Sunday, August 28, 2022, 09:40 Updated: 10:16
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After years of resisting the move and declaring that it would not happen, Netflix surprised the global media market about three months ago, when it first revealed its intention to introduce a new type of subscription, which includes advertisements.
And as it stands right now, it's likely to happen sooner than expected.
According to a report published yesterday (Saturday) by the Bloomberg news agency, the company is already examining the tariff of the new plan.
According to the publication, the discounted subscription will be launched at a price of between 7 and 9 dollars per month.
For comparison, the cheapest plan in the US is offered at a price of $9.99, and supports viewing in 480p quality (less than HD). Netflix also offers a plan for $15.49 that supports viewing in Full HD, while the most expensive subscription costs $19.99 a month Provides broadcast quality in 4K.
Meanwhile, Netflix is keeping its cards close to its chest and is not revealing many details about the ad-based subscription.
However, according to estimates, the company plans to sell a total of about four minutes of commercials per hour - a significantly shorter time than commercials on television broadcasts.
Also, the company will not allow you to skip the advertisements but will make sure to focus the advertisements so that they do not repeat themselves.
According to the publication, the discounted subscription will be launched at a price of between 7 and 9 dollars per month (Photo: ShutterStock)
According to another report recently published by the Bloomberg news agency, the discounted subscription tier will not include the feature of downloading movies and series to watch when there is no network connection available.
The CEO of Netflix, Ted Sarandos, commented about two months ago on reports on the subject and said, "We left a large segment of customers out of our market and it's people who say: 'Hey, Netflix is too expensive for me and I don't mind getting ads if I pay less.'"
Among Netflix's prominent competitors In the United States, like HBO Max and hulu, Netflix is the only one that does not offer a discounted channel that contains advertisements. HBO Max, for example, offers a subscription for $10 per month with ads, compared to $15 without ads, as does hulu, which operates in a similar structure.
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