The robotic vacuum cleaner that managed to drive even Tzipi Shavit crazy

With advanced technology and a unique patent, Hobot's robot vacuum cleaners wash the floor 900 times per minute and are considered ideal for homes with animals: "They have been sold very successfully in Israel for over 3 years"

In collaboration with Banda Magnetic

09/21/2022

Wednesday, September 21, 2022, 08:20

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In the video: what does Zosha think about Hobot's robot vacuum cleaners?

(public relations)

Robot vacuum cleaners have long since become a permanent fixture in hundreds of thousands of homes in Israel.

The great popularity they have gained in recent years, and quite rightly, has caused more and more manufacturers to enter the field and offer different and diverse alternatives.

One of those companies that entered the robot vacuum cleaner market is the Hobot robot window cleaner manufacturer from Taiwan, which began marketing robot vacuum cleaners back in 2016 when it introduced a new concept to the market - robot vacuum cleaners that, in addition to vacuuming, also wash the house.

Meet Legee - the company's leading vacuum cleaners, which with the help of advanced technology wash the floor 900 times per minute and are considered ideal for homes with animals.

On video: Zosha and Hobot's robotic vacuum cleaner (PR)

Legee7 for washing, the D7 for houses with animals: Hobot's leading

models The new Legee models are marketed in Israel by the Banda Magnetic company, which launched an innovative campaign to advertise the vacuum cleaners, and more precisely the leading models Legee7 and D7.

The sought-after Legee7 model washes the floor with innovative technology, while the D7 is pet-friendly and has the exclusive patent to prevent animal fur from getting tangled in the main brush without compromising the quality of cleaning.

"We have been selling Hobot window cleaners and vacuum cleaners with great success in Israel for over three years," said Paul Gland, VP of Marketing at Banda. "With the launch of the LG 7 and LG D7 series, we decided to launch an aggressive campaign with a clear message - Banda intends to be A prominent player in the market of robotic vacuum cleaners and vacuum cleaners in general.

The choice of everyone's favorite Tzipi Shavit as the leader of the campaign only sharpens the message."

Robotic vacuum cleaner Legee D7 (Photo: PR)

The presenter chosen to lead the campaign is none other than the actress, entertainer and network host Tzipi Shavit, who will use her well-known Polish persona "Zosha".

"Zosha" will complain during the commercial that the Legee vacuum cleaners do not allow her to complain about the cleaning job, and the new vacuum cleaners replace the well-known sponge job.

Throughout the campaign "Zosha" complains that Legee's vacuum cleaners make her life easy, and she has nothing left to complain about.

Over the years, the character of the Polish woman with a pipe became one of the most beloved characters played by Tzipi Shavit.

"We are very proud that after many courtships on our part, Tzipi agreed to lead the campaign and contribute to us with her charisma and infinite talent," concluded Glend.

Legee 7 robotic vacuum cleaner (Photo: Public Relations)

The new campaign will appear on all digital platforms, on trading websites and on signs and posters in electrical stores.

The cost of the entire campaign is estimated at half a million shekels, and behind it stands the Banda Magnetic company, importer of Hobot and Legee vacuum cleaners to Israel.

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