JLR (i.e. Jaguar Land Rover) also joins the already long list of those who believe that the customer sales agency model - in which the manufacturer has the relationship with the buyers while the dealer only collects a percentage - is not acceptable for the moment.
This sales model was born from the desire of car manufacturers to get closer to the consumer at a time when the purchasing process is becoming increasingly online.
But - writes Autocar in reporting the news - also as a way to control the high impact on the supply chain that goes from leaving the factory to the consumer, estimated by analysts at around 30% of the cost.
JLR has now informed its network they will no longer be moving to the agency model later this year but will instead continue with a revamped version of their current wholesale remit.
The move to the agency model would have allowed JLR to take full control of the car sales process, both online and in showrooms, giving dealers - who would become agents - a fixed commission for each car registered.
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