Inflation and the war in Ukraine do not affect the luxury sector.
Another example with Ferrari, whose entry-level model is worth 190,000 euros.
With 13,221 cars leaving its chains in 2022, the prancing horse brand has increased its deliveries by 18%.
With, at the end of the day,
“remarkable financial results which have exceeded our forecasts and broken records on all parameters”,
welcomes Benedetto Vigna, CEO of the Italian car manufacturer.
In fact, Ferrari made a net profit of 939 million euros, up 12.7%, for sales up 19.3% to 5.1 billion.
A profitability of 18.5% to make most of the major international groups green with envy.
Deliveries took off in China and Taiwan (+72.6%) and accelerated in the Americas (+21.8%).
Failing to progress as quickly (+ 8.5%), the Europe-Middle East-Africa region remains the part of the world where the most vehicles have been sold (5,492).
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And the brand does not intend to stop there: these results constitute
“the basis for an even stronger year 2023, fueled by a still high demand for our products throughout the world”,
underlines Benedetto Vigna.
By 2026, Ferrari predicts sales of up to 6.7 billion.
This rise in power should be favored by the arrival of new models.
In particular electric and hybrid vehicles, which should represent 60% of production by 2026 and 80% by 2030. A revolution for a brand known for its roaring combustion engines.