Félix Indaye is a retired professional basketball player who joined the ranks of the American university championship, graduated with a Master 2 in Sports Marketing and a Bachelor in International Business, he is a specialist in the commercial exploitation of sports products.
To discover
DOSSIER - The Sport Business Observatory
Article written in collaboration with
Pauline Braun, Mathieu Guebatchouk, Héloise Leurent, Malory Salmon, ISEM students |
Kedge BS.
This Sunday, Les Bleues will enter the track for the Women's Football Euro.
In 2019, the matches of the French team at the World Cup had gathered up to 14 million viewers.
Unfortunately, the tricolor footballers too quickly regained a form of anonymity, playing most league matches in front of a few thousand spectators and audiences rarely crossing the million mark.
The selection of Corinne Deacon will therefore have several challenges to meet in England: reaching the last four, achieving record audiences... And for each...
This article is for subscribers only.
You have 89% left to discover.
Cultivating your freedom is cultivating your curiosity.
Keep reading your article for €0.99 for the first month
I ENJOY IT
Already subscribed?
Login