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Coronavirus: a hesitant communication between solemnity and postcards

2020-04-12T19:34:06.362Z


In this context, two communications collide at the top of the state.


"Do not imagine that there are seven communication agencies working behind the scenes on a well thought out communication strategy ," smiles a close to the head of state. The truth is that the President does as he pleases. ” On all fronts, Emmanuel Macron intervenes almost every day, in the most varied forms.

Earlier, these were solemn speeches from the Élysée Palace - this will be the case, Monday evening - which brought together between 22 and 35 million people. Stratospheric audiences. Sometimes, they are speaking on television, but from outside. This was the case on March 25 in Mulhouse. The president's desk was then installed in front of a field hospital erected by the army. In addition, there are visits in small groups, such as the Institut Pasteur in Paris or a mask manufacturing plant near Angers.

Read also: Macron's visit to Professor Raoult: the secrets of a surprise meeting

Finally, there are surprise escapades without journalists, sort of promotional “postcards” sent to the public

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Source: lefigaro

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